Promptropy
Interactive

This project explores the hidden environmental cost of everyday AI use. While prompts feel instant, each interaction consumes energy and produces carbon emissions. Using “tokens” as a unit, it traces how text input translates into energy use.

The experience has two stages: in the input stage, users must generate physical effort to reveal an AI response, highlighting that digital systems are not weightless. In the output stage, the response is paired with a visualization of its energy and carbon cost. Inspired by thermodynamics, the project uses “noise” to represent the shift from raw energy to structured information, making invisible impacts more tangible.

Year
2026

Designer
Hez

OTHERS
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